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Itshintshe njani i-AUTRY ukusuka kuMzabalazo ukuya kwi-euro yezigidi ezingama-600 ye-Brand: iBali leMpumelelo yokwenza ngokwezifiso

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Yasekwa ngo-1982, i-AUTRY, uhlobo lwezihlangu zezemidlalo zaseMelika, ekuqaleni yaphakama yaduma ngentenetya yayo, ukubaleka, kunye nezihlangu zokomelela. Iyaziwa ngoyilo lwayo lwe-retro kunye nesihlangu sentenetya esidumileyo "soMvuzi", impumelelo ye-AUTRY yehla emva kokusweleka komseki ngo-2009, nto leyo eyakhokelela ekwehleni kwayo.

Ngo-2019, i-AUTRY yafunyanwa ngoosomashishini base-Italiya, ekhokelela kuguquko olumangalisayo. Intengiso yophawu inyuke ukusuka kwi-3 yezigidi zeedola ngo-2019 ukuya kwi-114 yezigidi zeedola ngo-2023, ngenzuzo ye-EBITDA yezigidi ezingama-35. I-AUTRY ijolise ukufikelela kwi-€ 300 yezigidi kwiintengiso zonyaka kwi-2026-i-100-fold-fold in seven years!

Kutshanje, iStyle Capital, inkampani yabucala yase-Italiyane yabucala, ibhengeze izicwangciso zokutyala i-euro yezigidi ezingama-300 ukuze ifumane isibonda solawulo kwi-AUTRY, ngoku esixabisa malunga ne-600 yezigidi zeerandi. URoberta Benaglia we-Style Capital uchaze i-AUTRY "njengobuhle bokulala" kunye nelifa eliqinileyo kunye nenethiwekhi yokusabalalisa, ebekwe ngobuchule phakathi kwezemidlalo zakudala kunye namacandelo anqabileyo.

Ngo-2019, u-Alberto Raengo kunye namaqabane bafumana i-AUTRY, beyiguqula ibe yindlela yokuphila yanamhlanje. Ngo-2021, i-Made in Italy Fund, ekhokelwa ngu-Mauro Grange kunye ne-CEO yangaphambili yeGUCCI uPatrizio Di Marco, yayinyuse kakhulu ixabiso le-AUTRY. Ingqwalasela yokwenza ngokwezifiso kunye neemodeli zakudala zanceda ukuvuselela i-brand, ekhokelela ekukhuleni kokuthengisa okumangalisayo.

I-AUTRY's "Imbasa" yayiyimveliso ephezulu ngeminyaka yoo-1980. Iqela le-AUTRY elihlaziyiweyo liphinde lavelisa olu yilo lwakudala kunye nolungelelwaniso lwangoku, olunomtsalane kwisizukulwana esitsha. Ukusetyenziswa kwemibala engqindilili kunye neenketho zokwenza ngokwezifiso, kunye nobuhle be-retro, konyuse umtsalane wophawu eYurophu.
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Umfanekiso we7
I-AUTRY iqale yajolisa kwiiboutique zodidi oluphezulu eYurophu kwaye ukusukela ngoko iye yanda kwimakethi yase-US, kubandakanya abathengisi abakumgangatho ophezulu njengeNordstrom kunye neSaks Fifth Avenue. Uhlobo lukwajonga iivenkile eziphumayo e-Asiya, kubandakanya iSeoul, iTaipei, neTokyo, ngezicwangciso zokwandiswa ngakumbi kwilizwe lase China. Ukwenziwa ngokwezifiso kunye nokubekwa ngokwesicwangciso kwemarike kudlala indima ephambili kolu hlumo lwehlabathi.

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Ixesha lokuposa: Aug-28-2024
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