IiNgcaciso zeMarike yeZihlangu zeHlabathi: IiNdlela kunye namaThuba eFashoni

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Njengoko intengiso yezihlangu zehlabathi iqhubeka nokuvela, ikamva lijongeka lithembisa izihlangu zefashoni. Ngobungakanani obuqikelelwayo bemalike yeedola ezingama-412.9 eebhiliyoni ngo-2024 kunye nezinga lokukhula konyaka (CAGR) le-3.43% ukusuka ngo-2024 ukuya ku-2028, ishishini limiselwe ukukhula okukhulu.

Ukuqonda kwiNgingqi kunye noGuquguquko lweMarike

I-United States ikhokela imarike yezihlangu zehlabathi, kunye neengeniso ze-88.47 yeebhiliyoni zeedola kwi-2023 kunye nesabelo esilindelekileyo se-104 yeebhiliyoni zeedola ngo-2028. Oku kukhula kuqhutywa yisiseko esikhulu sabathengi kunyeimijelo yokuthengisa ephuhliswe kakuhle.

Ukulandela i-US, iIndiya ime njengomdlali obalulekileyo kwintengiso yezihlangu. Ngo-2023, imakethi yaseIndiya ifikelele kwi-24.86 yeebhiliyoni zeedola, kunye noqikelelo lokukhula luye kwi-31.49 yeebhiliyoni zeedola ngo-2028. Ukwanda kwabemi baseIndiya kunye nokukhula ngokukhawuleza kodidi oluphakathi lubaso olu kukhula.

EYurophu, iimarike eziphezulu ziquka iUnited Kingdom (i-16.19 yeebhiliyoni zeedola), iJamani (i-10.66 yeebhiliyoni zeedola), kunye ne-Itali (i-9.83 yeebhiliyoni zeedola). Abathengi baseYurophu banolindelo oluphezulu kumgangatho wezihlangu, bekhetha iimveliso ezinesitayile kunye nezomntu.

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Imijelo yokusasaza kunye namathuba ophawu

Ngelixa iivenkile ezingaxhunyiwe kwi-intanethi zilawula intengiso yehlabathi, zibalelwa kwi-81% ngo-2023, ukuthengiswa kwe-intanethi kulindeleke ukuba kuphinde kukhule, kulandela utyando okwethutyana ngexesha lo bhubhani. Ngaphandle kokuhla kwamaxabiso okuthenga kwi-Intanethi, kulindeleke ukuba iphinde iqalise ukukhula ngo-2024.

Ubulumko bokuthengisa,izihlangu ezingaphawulwangaibambe isabelo semarike esibalulekileyo sama-79%, nto leyo ebonisa amathuba amaninzi kumashishini asakhasayo. Iimpawu eziphambili ezifana ne-Nike kunye ne-Adidas zivelele, kodwa abangenisi abatsha bangakwazi ukudweba i-niche yabo.

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Iindlela zabathengi kunye nezikhokelo zexesha elizayo

Ukutshintshela kwintuthuzelo kunye nempilo yonyuse imfuno yezihlangu eziyilwe ngokwe-ergonomically. Abathengi bayanda ukubeka phambili iimveliso ezibonelela ngempilo yonyawo olungcono kunye nentuthuzelo.

Ifashoni kunye nobuntu buhlala bubalulekile, kufunwa ngabathengiUyilo olulodwa nolunentsingiselo. Izihlangu ezizinzileyo kunye ne-eco-friendly ziyakhula, ngezizinzileyoiimveliso ezithatha i-5.2% yesabelo semarike ngo-2023.

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Indima kaXINZIRAIN kwikamva lezihlangu

E-XINZIRAIN, sikulungele ukuhlangabezana nezi mfuno zemarike eziphuhlayo kunye nobuchule bethu bemveliso obuphambili. Umgca wethu wemveliso okrelekrele wanamhlanje,evunyiweyo ngurhulumente waseTshayina, ixhasa i-batch encinci kunye nemveliso enkulu ngelixa igcina imigangatho ephezulu.

Sinikezela ngeenkonzo ezibanzi, kubandakanya i-OEM, i-ODM, kunye neenkonzo zokubeka uphawu lomyili. Ukuzibophelela kwethu kuxanduva lwentlalo kuqinisekisa ukuba iimveliso zethu azihlangabezi nje kuphela iintsingiselo zefashoni kodwa zikwabambelela kwizenzo ezizinzileyo. Qhagamshelana nathi ukuphonononga ukuba singakunceda njani ukuba uphuhlise eyakho ibhrendi yefashoni kwaye wenze imali kwezi ndlela zentengiso.

Ngaba uyafuna ukwenza owakho umgca wezihlangu ngoku?

Ngaba uyafuna ukwazi uMgaqo-nkqubo wethu olungele ukuphilisana kwendalo?

 


Ixesha lokuposa: Aug-05-2024