XINZIRAIN: Kukwidziridza fashoni yevakadzi neNhaka uye Innovation

Kuvaka pahwaro hwehunyanzvi uye chiono, XINZIRAIN yakashanduka kubva kurudzi rwechiChinese rwenzvimbo kuenda kune simba repasi rose mune shangu dzevakadzi dzeumbozha. Kubva 2007, XINZIRAIN yakazvipira kubatanidza hunyanzvi hwechinyakare nehunyanzvi hwekugadzira, kusanganisira 3D uye 5D modelling, kuendesa shangu dzemhando yepamusoro dzinopa vakadzi simba pasi rose. Pasi pehutungamiriri hwemuvambi Tina Zhang, mhando yakakura kuti itsigire vatengi vanopfuura zviuru makumi mashanu, ichipa mhinduro-kumagumo kubva kune pfungwa kuenda kumusika.

Munguva ichangopfuura yakazivikanwa nokuda kwezvigadziro zvitsva neBrandon Blackwood "shell" series, XINZIRAIN yakagamuchira mubairo we "Best Emerging Footwear Brand of the Year" muna 2023. Ichi chiitiko chinosimbisa kuzvipira kwechikwata kune zvose zvehutano uye kugutsikana kwevatengi.

Kufambira mberi, XINZIRAIN iri kuwedzera nhanho yepasi rose nekutanga kudyidzana nevamiriri vanopfuura zana pasi rese, ichiwedzera basa rayo rekutsanangura patsva shangu dzeumbozha. Chiono chaTina chinosanganisira kwete chete kukura kwemhando asiwo basa remagariro: kutsigira vanopfuura mazana mashanu evana vane leukemia, kuratidza kuzvipira kune hukama hwemagariro mutoro.

Shangu imwe neimwe yakagadzirwa neXINZIRAIN inotaura nyaya yekunaka uye kugonesa, ine meseji yakajeka: kuvimba kunotanga kubva pasi. Mucherechedzo wagadzirira kuve mumiriri weshangu dzevakadzi dzepamusoro-soro, kubatanidza hunyanzvi hweChinese nekukwezva kwemazuva ano, pasi rose.