Iyo AUTRY Yakashandurwa sei kubva Kutamburira kuenda kune €600 Mamirioni Brand: Iyo Customization Inobudirira Nyaya

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Yakatangwa muna 1982, AUTRY, mhando yeshangu dzemitambo yekuAmerica, pakutanga yakakwira mukurumbira nematenesi, kumhanya, uye shangu dzekusimba. Inozivikanwa nekugadzira kwayo retro uye chiratidzo che "The Medalist" tennis shangu, kubudirira kweAUTRY kwakadzikira mushure mekufa kwemuvambi muna 2009, zvakakonzera kudzikira kwayo.

Muna 2019, AUTRY yakawanikwa nevashambadziri veItaly, zvichikonzera shanduko inoshamisa. Kutengeswa kweiyo brand kwakakwira kubva ku3 miriyoni muna 2019 kusvika € 114 miriyoni muna 2023, paine EBITDA purofiti ye35 miriyoni. AUTRY inotarisira kusvika € 300 mamiriyoni mukutengesa kwegore negore ne2026-kuwedzera kwe100 mumakore manomwe!

Nguva pfupi yadarika, Style Capital, kambani yakazvimiririra yekuItaly, yakazivisa hurongwa hwekudyara €300 miriyoni kuti iwane chikamu chekutonga muAUTRY, icho chave kukosha kusvika pamamiriyoni mazana matanhatu emadhora. Roberta Benaglia weStyle Capital akatsanangura AUTRY se "runako rwekurara" ine nhaka yakasimba uye network yekuparadzira, yakarongedzwa zvine hungwaru pakati pemitambo yekare uye zvikamu zveumbozha.

Muna 2019, Alberto Raengo nevamwe vakawana AUTRY, vachiishandura kuita mararamiro emazuva ano. Pakazosvika 2021, iyo Made in Italy Fund, inotungamirwa naMauro Grange uye aimbove CEO weGUCCI Patrizio Di Marco, yakanga yawedzera kukosha kweAUTRY. Kutarisisa kwemaitiro uye emhando yepamusoro kwakabatsira kumutsiridza mhando, zvichitungamira mukukura kwekutengesa kunoshamisa.

AUTRY's "the Medalist" yaive chigadzirwa chepamusoro muma1980s. Chikwata chakagadziridzwa cheAUTRY chakadzoreredza iyi dhizaini yemhando yepamusoro nemaitiro echizvino-zvino, anokwezva kuchizvarwa chitsva. Kushandiswa kwemavara akashinga uye sarudzo dzekugadzirisa, pamwe neretro aesthetic, yakawedzera kukwezva kweiyo brand muEurope.
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AUTRY yakatanga yakatarisa kumaboutique eumbozha muEurope uye kubva ipapo yakawedzera kumusika weUS, kusanganisira vatengesi vepamusoro seNordstrom neSaks Fifth Avenue. Chigadzirwa ichi chiri kuongororawo zvitoro zvinobuda muAsia, kusanganisira Seoul, Taipei, neTokyo, paine hurongwa hwekumwe kuwedzera muChina. Kugadzirisa uye kurongeka kwemusika kunotamba mabasa akakosha mukukura kwepasirese uku.

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Nguva yekutumira: Aug-28-2024