M'zaka zaposachedwa, nsapato za "Five-Toe Shoes" zasintha kuchoka ku nsapato za niche kupita kudziko lonse lapansi. Chifukwa cha mgwirizano wapamwamba pakati pa mitundu ngati TAKAHIROMIYASHITATheSoloist, SUICOKE, ndi BALENCIAGA, Vibram FiveFingers yakhala yofunika kukhala nayo kwa opanga ma trendsetter. Nsapato izi, zomwe zimadziwika kuti zimakhala zosiyana ndi zala, zimapereka chitonthozo chosayerekezeka komanso mawonekedwe apadera omwe amagwirizana ndi achinyamata.
Kutchuka kwa FiveFingers kwakwera pamapulatifomu ngati TikTok, pomwe hashtag #fivefingers yapeza masauzande ambiri. Kusaka kwa Google kwa FiveFingers kwakweranso ndi 70% m'miyezi isanu yapitayi, ndikudina kopitilira 23,000 pamwezi, zomwe zikuwonetsa kufunikira kwa nsapato zatsopanozi.
Gawo lalikulu lachipambano chapa social media cha FiveFingers chikhoza kukhala chifukwa cha kukopa kwa nsapato za Maison Margiela za Tabi, zomwe zimagawana malingaliro ofanana. Chaka chatha, nsapato za Tabi zidafika pamndandanda wa "Top 10 Hottest Products" wa LYST, kubweretsa chidwi kwambiri pa nsapato zosiyanitsidwa ndi zala. Gulu la Vibram lidazindikira kuti ogula ambiri otsogola mafashoni omwe adakumbatira FiveFingers anali atavala kale nsapato za Tabi, zomwe zikuwonetsa kusintha kwa zomwe ogula amakonda kutengera mawonekedwe olimba mtima komanso osagwirizana. Chochititsa chidwi n'chakuti, zomwe poyamba zinkawoneka ngati kusankha kwa amuna tsopano zikukopa omvera ambiri achikazi.
Mtundu waku Japan wa SUICOKE wachita gawo lalikulu pakulengeza za FiveFingers, kuyanjana ndi Vibram kuyambira 2021. Kupyolera mu mgwirizano ndi opanga monga TAKAHIROMIYASHITATheSoloist, SUICOKE yadutsa malire a kalembedwe ka nsapato izi, ndikupangitsa kuti zikhale zofunikira kwambiri panja ndi mumsewu. Mayanjano awa, limodzi ndi mapangidwe ake, amawonetsa momwe mgwirizano wabwino ungathandizire kukopa kwa malonda.
BALENCIAGA, katswiri wa zamalonda m'dziko la mafashoni, adazindikira kuthekera kwa Nsapato za Zala Zisanu kumayambiriro. Zosonkhanitsa zawo za Fall/Zima 2020 zidakhala ndi mapangidwe angapo a Zala Zazikulu zisanu zomwe zidakhala zodziwika bwino pakuphatikiza kwawo siginecha ya BALENCIAGA ndi kukongola kwa Vibram. Kugwirizana kumeneku kunayambitsa kukwera kwa nsapato mu dziko la mafashoni.
Vibram FiveFingers poyambilira adapangidwa kuti azipereka "chovala chopanda nsapato", kulimbikitsa kuyenda kwa phazi lachilengedwe ndikuwongolera momwe thupi limayendera. General Manager wa Vibram Carmen Marani anafotokoza kuti phazi limakhala ndi mitsempha yambiri m'thupi, ndipo kuyenda "osavala nsapato" kumatha kuyambitsa minofu ya phazi, zomwe zingathe kuchepetsa zovuta zina zakuthupi. Lingaliro limeneli limagwirizana ndi anthu ambiri ochita mafashoni, zomwe zimachititsa kuti nsapatozo zikhale zokongola.
Ngakhale nsapato za FiveFingers zingatenge nthawi kuti zizolowere, mapangidwe awo apadera ndi machitidwe awo akuvomerezedwa, makamaka pakati pa okonda mafashoni. Pamene anthu odziwika bwino akuwonetsa chidwi ndi mgwirizano, kukhalapo kwa FiveFingers mu makampani opanga mafashoni akuyembekezeredwa kukula.
Ku XINZIRAIN, timakhazikika pakupanga nsapato ndi thumba, kupereka ma brand mwayi wopanga zinthu zapadera zomwe zimagwirizana ndi omvera awo. Ngati mukufuna kudziwa momwe ma projekiti osinthika amakwezera mtundu wanu, tikukupemphani kuti mupeze ntchito zathu. Pitani kwathumilandu YA PROJECT kuti mudziwe zambiri za luso lathu komanso momwe tingathandizire ntchito yanu yotsatira ya mafashoni.
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Nthawi yotumiza: Sep-02-2024
